CLIENT PARTNER: WALLY RIBAS
TIKTOK ACCOUNT SPECIALIST: ALIYAH MYERS-LATHAM
Omni-channel approach
Olas Supply Co. began its journey as a small business operating out of a garage in Burleigh Heads. Drawing inspiration from travel adventures, Olas has carved a niche in the e-commerce space by creating comfortable, high-quality garments that resonate with the beach lifestyle.
The Goal
Increasing Awareness and Sales, Olas set out to elevate its brand awareness, with a particular focus on Mens and Childrens wear in the Coastal regions of Australia.
The Solution
Thanks to our collaboration with Olas, we embarked on a growth journey. Through our cooperative efforts between The Growth Huntr team and the Olas Supply co team, we were able to measure the impact of our campaigns across Meta and Google platforms, and gain valuable insights into the market for Australian surf and streetwear. Our comprehensive approach, which included investing in the mini matching market with strategic creative content proven to attract their ideal consumer, played a pivotal role in driving customers to the website and therefore increase revenue YoY.
62% increase in revenue year to date compared to the year prior (2023)
37% increase in first time revenue year to date compared to the year prior (2023)
15% increase in average order value
The Results
Since partnering with Growth Huntr in 2019, Olas Supply Co. has achieved remarkable milestones and witnessed accelerated growth in the Australian market. With a 59% increase in revenue over the past 12 months compared to the 12 months prior.